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Daniel R. Hoffman

What I Do

President, Pharmaceutical Business Research Associates

My Background

Daniel R. Hoffman is the president of Pharmaceutical Business Research Associates (PBRA) in Glenmoore, Pennsylvania, a healthcare research and consulting company specializing in key account positioning and messaging. Prior to establishing PBRA, Dr. Hoffman worked for other consultancies and as a marketing research manager at a Delaware Valley pharmaceutical manufacturer. He also worked briefly as a visiting professor of marketing at St. Joseph's University.