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The conundrum for Superfit Inc. of Philadelphia is as complicated as love itself: The family-owned company has created a product it wants ring-wearers worldwide to know about, yet it's designed to go unnoticed.
by Diane Mastrull, Inquirer Columnist | Columnist Updated May 4, 2015, 3:01 a.m. ET
Published May 4, 2015
DM
Diane Mastrull, Inquirer Columnist
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