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The UpStart: Just what the doctor ordered

His goal: To “rewrite the playbook" on patient transit by improving the number of connections between a rider and the driver. “By getting those folks to the vehicle, they’re getting to their appointment, getting to betterment of health.”

Mark Switaj, CEO of Roundtrip, created an app for medical providers to digitally coordinate patient rides.
Mark Switaj, CEO of Roundtrip, created an app for medical providers to digitally coordinate patient rides.Read moreDAVID MAIALETTI

Who he is: Mark Switaj, a former medical technician and founder of Philly-based RoundTrip.

The problem he saw: Nearly 3.6 million Americans miss medical appointments annually because of transportation problems.

Its cause: Many patients – especially the elderly and poor – depend on a Medicaid-brokered ride, SEPTA’s CCT Connect or a lift from a relative, friend, or volunteer from a group such as the American Cancer Society. Sometimes, the ride never comes.

What RoundTrip does: Schedules, dispatches and monitors non-emergency medical transportation – via sedan, wheelchair van, or non-emergency ambulance – in real time for medical organizations coast to coast.

The results so far: The average rate of transportation-related missed medical appointments is 17 percent. With RoundTrip, Switaj says, it’s under 4 percent.

His goal: To “rewrite the playbook" on patient transit by improving the number of connections between a rider and the driver. “By getting those folks to the vehicle, they’re getting to their appointment, getting to betterment of health.”