As part of its hunger relief efforts in Camden, Whole Food Market will be donating 1 percent of net sales of canned goods in its Mid-Atlantic region stores to the Camden Children's Garden.
Selected canned goods such as albacore tuna, sliced beets and a variety of beans are being offered at discounted prices through Oct. 16, when the Camden drive also ends. Participating stores include those in Kentucky, Pennsylvania, Ohio, New Jersey, Maryland, Washington D.C. and Virginia, which make up the Mid-Atlantic region.
"When our grocery team announced a three-week sale (Sept. 26 - Oct. 16) featuring discounts on hundreds of high quality canned goods, we saw it as an opportunity to bring additional customer awareness to the positive work being accomplished in Camden," Jared Earley, Whole Foods Market's Mid-Atlantic Regional Marketing Project Manager, said in a statement. "We're thrilled by how our stores have gotten behind the promotion, designing creative signage, displays, and food collections to garner additional support for the Camden garden projects."
Earlier this year, Whole Foods started a two-year partnership with the Camden Children's Garden to help develop more community gardens and fund various health-related projects. The Children's Garden has helped plant more than 100 community gardens throughout the city,
Whole Foods expects to raise more than $10,000 for the Cans for Camden initiative.