"When popular artists like Detroit rapper Eminem, Dutch deejay Tiesto, and dance-music boss Derek "Pretty Lights" Smith talk to their fans online or sell them gear, the software applications, customer service, even the clothing orders are routed through five suites in a converted townhouse row in Society Hill," as I wrote here in today's Philadelphia Inquirer (read it after typing in code B89T if you're not already an Inquirer subscriber).

That's home to Fame House, a 26-person firm bought last month by the publicly traded electronic-music events manager SFX Entertainment of New York o serve as a "digital hub" for the ways music makers reach and sell to their fans.

Founder Mike Fiebach brought his own powerhouse extended family to the bargaining table: His father's law firm, Cozen O'Connor, and his father-in-law's Philadelphia investment bank, Mufson Hunter and Howe, represented Fame House in talks with SFX.