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Enough top-performing CAPS members have turned bullish on Kraft Foods (NYSE: KFT) recently to boost it to the highest-possible five-star rating. A total of 1,673 members have weighed in on Kraft, with many of them offering analysis and commentary explaining the recent optimism.
As the largest North American food maker, Kraft has taken steps to cut costs and spend more on advertising to attract customers. Price hikes have also helped improve revenue, with Kraft's sales rising 19.4 percent to $10.5 billion in the third quarter. The sale of the Post cereal brand helped earnings per share more than double, and management expects an easing of pressure from commodity price increases.