Same name, new owner for Sesame Place, other parks
Sesame Place in Bucks County and nine other theme parks under new corporate ownership will keep their well-known names and operations.
Sesame Place in Bucks County and nine other theme parks under new corporate ownership will keep their well-known names and operations.
Anheuser-Busch InBev today sold Busch Entertainment Corp., which operated the parks, to the Blackstone Group of New York.
Other than a new corporate name, SeaWorld Parks & Entertainment, little else will change, said SeaWorld Parks & Entertainment president Jim Atchison.
The 10 U.S. parks include SeaWorlds in Orlando, Fla., San Diego, Calif., and San Antonio, Texas; Busch Gardens parks in Tampa, Fla. and Williamsburg, Va.; Discovery Cove and Aquatica in Orlando; Sesame Place near Philadelphia, and water parks Adventure Island in Tampa and Water Country USA in Williamsburg.
The new name reflects the prominence of the SeaWorld brand in both the family travel industry and among the company's portfolio of parks, Atchison said.
AB InBev inherited the parks when its $52 billion takeover of Anheuser-Busch in 2008.
- Linda Loyd