Tourists 'like' Philadelphia to tune of $10.4 billion in 2014
Leisure travelers "like" us - enough to generate $10.4 billion in economic impact in 2014, according to the Philadelphia region's leisure tourism marketing agency, Visit Philadelphia.
Leisure travelers "like" us - enough to generate $10.4 billion in economic impact in 2014, according to the Philadelphia region's leisure tourism marketing agency, Visit Philadelphia.
In its annual report released Friday, the quasi-public agency funded through the city's hotel tax, said that on social media networks, Visit Philly, as it is known, ranks third in user engagement, measured by "liking," sharing and commenting.
Besting Visit Philly were Discover Los Angeles and Los Vegas.
Visit Philadelphia's CEO Meryl Levitz plans to elaborate on the report's findings at a Friday afternoon gathering at the soon-to-close Four Seasons Hotel Friday.
In 2014, 39.7 million people visited Philadelphia, staying with friends and family or spending 3.1 million nights in hotels in the city, Montgomery, Bucks, Chester and Delaware counties. Of the 39.7 million visitors, 34.9 million were leisure travelers, the report said, citing research from travel consulting organizations. They spent 948,000 nights in hotels.
Philadelphia's Saturday night hotel occupancy - considered an important measure of leisure travel - ranks second behind New York City in Northeast corridor cities, the report said.
Philadelphia's hotel occupancy is 88.l2 percent, behind New York at 90.4 percent and ahead of Boston, Baltimore and Washington.
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