Warren Cowan, 87, one of the last of the publicists who helped make Hollywood a glamour capital, died at Cedars Sinai Medical Center in Los Angeles on Wednesday, just three weeks after learning he had cancer, his office said.

Mr. Cowan joined veteran publicist Henry Rogers in 1950 to form Rogers & Cowan. It soon became the biggest publicity company in Hollywood. Among its clients: Frank Sinatra, Gene Kelly, Lucille Ball, John Wayne, Cary Grant, and Arnold Schwarzenegger.

Rogers & Cowan was sold to an English conglomerate in 1988. Rogers died in 1995.

Mr. Cowan formed another company, Warren Cowan & Associates, in 1994 and had another stable of blue-ribbon clients, including Elizabeth Taylor, Paul Newman and Kirk Douglas. - AP