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At the beginning of the 76ers’ season, when no one had any right to expect a credible playoff run, fledgling Sixers CEO Adam Aron used a gimmick to inject new life into the too-quiet, too-sparse fan base by tweeting an invite to crazy fans — and only crazy fans: free season tickets behind the basket just for showing up and acting, well, crazy.
by DAN GERINGER Published May 22, 2012, 3:00 a.m. ET
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