In a typical pre-pandemic month, Conicelli Autoplex in Conshohocken sold from 35 cars — what it considered its minimum — to 50 vehicles.
In April, Conicelli made 60 sales.
“I had my best month ever last month,” said Patrick Baker, customer concierge of internet sales at the autoplex, which carries new and used cars from Genesis, Honda, Hyundai, Nissan, and Toyota.
The sales boom could be attributed to people avoiding mass transportation during the pandemic, as well as buyers’ confidence that with stimulus checks they can afford a car, analysts and car dealership employees said.
Consumer demand, not only at Conicelli, has led to a steep decrease in available cars, particularly roomy and more fuel efficient crossovers and SUVs.
New and used car shortages have become ubiquitous during the pandemic, a phenomenon exacerbated by a lack of chips for onboard computers that control horsepower and fuel economy, among other features, according to MAU Workforce Solutions, a staffing and recruiting firm. The pandemic, which shut down global business, delayed chip production even as demand for cars increased. More recently, prolific COVID-19 vaccine production spiked the use and price of silicon — a critical element in making car chips that also is used to make vaccine vials — and placed extra strain on vehicle manufacturers.
At Conicelli, customers have taken to reserving and purchasing cars before they get to the lot, Baker said. The vehicles without pre-buyers get snapped up immediately upon arrival, he added.
Used car prices, too, have increased, which benefited individual sellers: They have gotten more in trade-in values, according to JD Power, a data analytics firm. The company reported the average price for a new car was $37,200 in the first quarter of 2021, an increase of 8.4% since the first quarter last year. For used cars, the average price rose to a record high $21,558 last summer — and continues to rise.
The demand trend applies even to the most expensive cars.
The Lexus dealership in Mount Laurel has averaged about 150 car sales a month, an increase over 2019, said Ed Sunday, the general manager at the dealership.
“The RX, NX [models] — the SUVs are dictating the pace of the market,” Sunday said. Customers have been particularly interested in fuel-efficient hybrid cars, he added.
Demand for Lexuses have been “very competitive in the mid-Atlantic region,” a trend that has contributed to “a sense of urgency,” he said.
New cars come to Mount Laurel from factories in Kentucky, Ontario, Canada, and Japan. Last month, the Ontario plant shut down for about a week and a half when eight workers tested positive for COVID-19, which further delayed production.
A decrease of labor has also stressed car manufacturers, with two critical subsets of vehicle workers — auto service technicians and mechanics — leaving the field. There were 756,000 such employees in 2019, according to the U.S. Bureau of Labor Statistics, a figure that was expected to fall 4%, to 728,800 in 2029. National median pay was $44,050 — the lowest paid employees earned under $25,790 and the highest, $71,940, according to the bureau — and techs and mechanics routinely face later hours and are required to move at breakneck speeds.
Despite the decline in the auto workforce, “[g]iven the strong performance during the first quarter of 2021 and our expectations for the rest of the year, the industry has increased our 2021 sales forecast to 16.3 million [cars] nationally,” said Melanie Stine, spokesperson for the Pennsylvania Auto Association “Last year … sales were down approximately 15%.”
Many consumers sought out crossovers and propelled that category to command the biggest share of national market sales at 45%, Stine said. Pickup trucks were at 18%, SUVs at 9.2%, and small cars at 9.1%.
At Conicelli Toyota in Conshohocken, Baker, who manages online sales, expected strong interest to continue through mid-July. Purchases typically lag in January and February after the holiday season.
This month alone, he said, the autoplex had 615 pre-owned cars, compared to up to 815 cars in the past.
He predicted buyers would likely still seek out the Toyota RAV4, 4Runner, and Tacoma, a search replicated at numerous other dealerships. “There’s someone on them basically all the time.”
Some things have changed, Baker said. Consumers now take cars out on test drives alone to prevent the spread of COVID. To avoid sitting inside the dealership, employees bring all the paperwork to a buyer secluded in their car and secure a sale.
“I see the brighter side of things,” Baker said. “ … I would say that right now, things are definitely looking up.”