Dan McQuade, award-winning writer, tireless community activist, and ‘Philadelphia institution,’ has died at 43

Even as a child, Dan McQuade let his imagination run wild. “What are you doing?” his mother, Denise, would ask if she hadn’t heard any noise from his bedroom for a while. “I’m making stories,” he would reply.

Later, as a young man about town, his compassion for fellow Philadelphians inspired his father, Drew. Dan volunteered to give blood often, donated brand-new sneakers to other guys in need, and continually reached out to people he saw struggling with drug abuse and homelessness. “His kindness was what I loved about him the most,” his father said.

Mr. McQuade was already an award-winning writer, blogger, and journalist when he met his future wife, Jan Cohen, online in 2014. To her, his jovial humor, wide-ranging intelligence, and shoulder-length hair made him unique in her circle. “I thought he was too cool for me,” she said.

As it turned out, they were all spot on. Mr. McQuade used his quirky creativity to write memorable blogs and freelance stories about culture and sports for The Inquirer, the Daily News, the New York Times, Sports Illustrated, and other publications. He was a cofounder and visual editor at Defector Media and worked previously for Deadspin, Philadelphia Magazine, Philadelphia Weekly, and other outlets.

His empathy, likely inspired by his parents, his wife said, led him to toil tirelessly for charitable nonprofits such as the Everywhere Project, Back on My Feet, and Prevention Point. “Service was always part of his life,” his wife said.

His coolness, as unconventional as it sometimes was, made those he encountered feel cool, too. Molly Eichel, an Inquirer editor and longtime friend, said: “He was annoyingly smart and incredibly kind.”

Dan McQuade died Wednesday, Jan. 28, of neuroendocrine cancer at his parents’ home in Bensalem. He was 43. His birthday was Jan. 27.

“It’s incredibly hard for me to imagine living in a Philadelphia without Dan McQuade,” said Erica Palan, an Inquirer editor and another of Mr. McQuade’s many longtime friends. “He understood Philadelphians better than anyone because he was one: quirky and funny, competitive and humble, loyal and kind.”

A journalism star at the University of Pennsylvania in the early 2000s, Mr. McQuade was a writer, sports editor, and columnist for the school’s Daily Pennsylvanian, and managing editor of its 34th Street Magazine. He earned two Keystone Press awards at Penn, was the Daily Pennsylvanian’s editor of the year in 2002, and won the 2003 college sports writing award from the Philadelphia Sportswriters Association.

He went on to create Philadelphia Weekly’s first blog, “Philadelphia Will Do,” and was a finalist for the Association of Alternative Newsmedia’s best blogger award. He served an internship at the Bucks County Courier Times in Levittown and worked for a while at the Northeast News Gleaner.

Often irreverent, always inventive, he filed thousands of notable stories about, among other things, the Wildwood T-shirt scene, the origin of “Go Birds,” sneaker sales, Donald Trump, Wawa hoagies, the Philly accent, parkway rest stops, the Gallery mall, soap box derbies, and Super Bowls. His stories sparkled with research and humor.

“Dan was a truly authentic and engaging person,” Tom Ley, editor-in-chief at Defector, said in an online tribute. “His curiosity was relentless, and his interests were varied and idiosyncratic.”

For example, Mr. McQuade wrote in Philadelphia Magazine in 2013 that Sylvester Stallone’s famous training-run montage in Rocky II — it started in South Philly and ended two minutes of screen time later atop the Art Museum steps — actually showed city scenes that would have had the actor/boxer run more than 30 miles around town. “Rocky almost did a 50K,” Mr. McQuade wrote. “No wonder he won the rematch against Apollo!”

In 2014, he wrote in Philadelphia Magazine about comedian Hannibal Buress calling Bill Cosby a rapist onstage at the old Trocadero. The story went viral, and the ensuing publicity spurred more accusations and court cases that eventually sent Cosby to jail for a time.

When he was 13, Mr. McQuade wrote a letter to the editor of the Daily News that suggested combining the Mummers Parade with Spain’s running of the bulls. Crossing Broad’s Kevin Kinkead said he had “an innate gift for turning the most random things into engaging reads.”

“Without Dan’s voice, Philly Mag wouldn’t be Philly Mag,” editor and writer Brian Howard said in a tribute on phillymag.com. “And, I’d argue, Philadelphia wouldn’t quite be Philadelphia.”

Other colleagues called him “a legend,” “a Philadelphia institution,” and “the de facto mayor of Philadelphia” in online tributes. Homages to him were held before recent Flyers and 76ers games.

“Sometimes,” his wife said, “he inserted himself into stories, so readers had a real sense of who he was because he was so authentic.”

Daniel Hall McQuade was born Jan. 27, 1983, in Philadelphia. His father worked nights at the Daily News for years, and the two spent many days together when he was young hanging around playgrounds and skipping stones across the creek in Pennypack Park.

Later, they texted daily about whatever came to mind and bonded at concerts, Eagles games, and the Penn Relays. He grew up in the Northeast, graduated with honors from Holy Ghost Preparatory School in Bensalem, and earned a bachelor’s degree in English at Penn in 2004.

He overcame a serious stutter as a teen and played soccer and basketball, and ran cross-country and track at Holy Ghost. He married Jan Cohen in 2019 and they had a son, Simon, in 2023. They live in Wissahickon.

Mr. McQuade was a voracious reader and an attentive listener. “He never wanted to stop learning,” his wife said. He enjoyed going to 76ers games with his mother and shopping for things, his father said, “they didn’t need.”

He was mesmerized by malls, the movie Mannequin, the TV series Baywatch, and his wife’s cat, Detective John Munch. During the pandemic, he and his wife binged all 11 seasons of Baywatch.

He could be loud, his mother said, and Molly Eichel described his laugh as “kind of a honk.” His friend and colleague Alli Katz said: “In 50 years I’ll forget my own name. But I’ll remember his laugh.”

He was a vintage bootleg T-shirt fashionista, and his personal collection numbered around 150. He named Oscar’s Tavern on Sansom Street as his favorite bar in a recent podcast interview and said he would reluctantly pick a pretzel over a cheesesteak if that was the choice.

» READ MORE: Dan McQuade collected over 100 bootleg sports T-shirts and showed them off as art.

In September, Mr. McQuade wrote about his illness on Defector.com under the headline “My Life With An Uncommon Cancer.” In that story, he said: “Jan has been everything. My son has been a constant inspiration. My parents are two of my best friends, and I talk to them every day. Jan’s parents have been incredible.”

He also said: “I believe there are no other people on earth with my condition who are in as fortunate a situation. … For the past thousand words you have been reading about a bad break I got, but if only everyone in my position had it this good.”

His wife said: “He was truly the best guy.”

In addition to his wife, son, and parents, Mr. McQuade is survived by his mother-in-law, Cheryl Cohen, and other relatives.

» READ MORE: Survivors give advice about mourning their loved ones, as told to The Inquirer’s obit writer

Visitation with the family is to be from 9 to 10 a.m. Thursday, Feb. 5, at St. Martha Parish, 11301 Academy Rd., Philadelphia, Pa. 19154. Mass is to follow from 10 to 11 a.m.

Donations in his name may be made to the Everywhere Project, 1733 McKean St., Philadelphia, Pa. 19145.