The Duke and Duchess of Windsor (a.k.a., Will and Kate) announced they're expecting their first child.

Congratulations and now it's time to turn this into a profitable venture. Bloomberg BusinessWeek looks at a couple of enterprising folks in the U.K. who wasted little time in making keepsakes to mark the occasion.

While you might scoff at the items pictured in the article, the Brits are laughing all the way to the proverbial bank. They made millions of dollars selling similar items for Queen Elizabeth's Diamond Jubilee and the royal wedding.

Read the entire story on Bloomberg BusinessWeek.