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👗 Breaking the bank for prom | Morning Newsletter

And what’s next for Rebecca Rhynhart.

Karlice Williams smiles while trying on a prom gown at Promenade Reception Hall in Philadelphia on Wednesday, April 26, 2023. High school students who attend the event shopped for free prom gowns that were donated.
Karlice Williams smiles while trying on a prom gown at Promenade Reception Hall in Philadelphia on Wednesday, April 26, 2023. High school students who attend the event shopped for free prom gowns that were donated.Read moreHeather Khalifa / Staff Photographer

    The Morning Newsletter

    Start your day with the Philly news you need and the stories you want all in one easy-to-read newsletter

We’ve got a warm, mostly sunny Wednesday, with a high near 80.

It’s prom season. Our lead story looks at how costs associated with the rite of passage have risen in the region.

If you see this 🔑 in today’s newsletter, that means we’re highlighting our exclusive journalism. You need to be a subscriber to read these stories.

— Paola PĂ©rez (@pdesiperez , morningnewsletter@inquirer.com)

Despite inflation tightening many families’ budgets, the 2023 prom season is as extravagant as ever.

Social media has made prom more than just a rite of passage. For many Philadelphia-area parents and teens, it’s often a daylong event that can include professional photographers and living room DJs. And that’s not to mention the lavish promposals that precede it.

Some current and recent prom attendees and parents in the Philadelphia area said they’ve spent between $300 and $1,000 per person, per dance. Double or triple that price tag if someone is attending more than one school’s prom.

Enter The Lisa Teagle Brown Foundation and its 2023 pop-up Butterfly Boutique, where girls can select from hundreds of donated second-hand prom dresses, free of charge.

In their own words: “Prom season is a culture. Social media has heightened this, where it’s more about the show, about the production, than it is in the actual prom.” That’s Michael Brown, who started the Lisa Teagle Brown Foundation in honor of his late wife.

Brown said he spent at least $3,000 to send his daughter to her junior and senior proms in 2017 and 2018. He took on a third job driving Uber at night to afford it.

Continue reading on the rising costs of the big dance.

As the numbers started to roll in on election night, Rebecca Rhynhart and her team could see where the Philadelphia mayor’s race was headed.

But strategists and observers believe she largely outperformed expectations.

Her campaign was not flashy, and had no institutional support. She was the only top candidate who didn’t have endorsements with money behind them, and didn’t have a super PAC running television advertising.

Rhynhart polled in the middle of the pack through much of the campaign, then surged by April, when she came out on top of the first public poll in the race.

By the numbers: An Inquirer analysis of six distinct voting blocs among Philadelphia Democrats found that wealthy white liberals delivered almost 50% of their vote to Rhynhart.

But Rhynhart’s base of support was nowhere near enough to catch Cherelle Parker, who won a plurality of votes in the city’s Black, Latino, and low-income divisions.

Keep reading to learn more from behind the scenes of Rhynhart’s campaign and learn what may be next for her. 🔑

What you should know today

  1. Feds indicted the founders of Par Funding, the Philadelphia-based cash-advance company at the center of an alleged $500 million financial fraud. 🔑

  2. Four members of a North Philadelphia street gang have been charged with committing a string of shootings in 2021.

  3. Officials say the Philadelphia School District is still falling short of its goals for inspecting schools for asbestos and publicly reporting out data.

  4. SEPTA is being sued by the estate of a former employee who died of COVID-19.

  5. PAFA will hold a fundraiser to help renovate and stabilize the historic Tanner House in Philadelphia.

  6. May is Stroke Awareness Month. This North Philly organization is taking a holistic approach to preventing them.

  7. Demi Lovato and Ludacris will headline this year’s Wawa Welcome America concert on July 4.

  8. From Atlantic City to Cape May, and Asbury, too: Don’t forget your Shore music guide for the summer. 🔑

🧠 Trivia time 🧠

Philadelphia songwriter, musician, and Bryn Mawr College graduate Michelle Zauner penned the best-selling memoir about food, grief and Korean identity, Crying in ______.

A) Acme

B) H Mart

C) Shop Rite

D) Whole Foods

Find out if you know the answer.

What we’re...

😋 Tasting: Vegan sandwiches, soups, wraps and salads at LUHV Bistro’s new South Philly spot.

đŸ›‹ïž Wondering: Why do I keep seeing this blue couch on my feed? Let reporter Emily Bloch explain.

đŸ—łïž Recapping: The race for Philly’s 100th mayor, hangover edition.

đŸ§© Unscramble the anagram đŸ§©

Hint: Syndicated Saturday TV staple of the 90â€Čs, inspired by a Pennsylvania union.

ACROMIAL TRAGEDIANS

Think you got it? Email us if you know the answer. We’ll give a shoutout to a reader at random who answers correctly. Cheers to Rebecca Custer who guessed Monday’s answer: Gayborhood.

Photo of the day

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