Mayor Cherelle Parker defends ending racial diversity goals for Philly contracts: ‘Fighting the fight the way I know best’

Mayor Cherelle L. Parker faced criticism last week for quietly eliminating racial diversity goals from city contracting in what appeared to be a preemptive concession to the conservative legal movement’s dismantling of affirmative action.

But this week, Parker is going on the offensive. The mayor said she was eager to eliminate the city’s racial participation targets long before the current legal threats to the policy emerged, saying the city’s 40-year-old effort to use its contracting process to boost diverse businesses had failed.

“Did the Supreme Court ruling have anything to do with our decision-making? Absolutely,” Parker said Monday, referring to a 2023 ruling that threatened race-based affirmative action programs. “But it wasn’t the impetus for it. I ran on providing access to economic opportunity for all here in the city of Philadelphia.”

That case, Students for Fair Admissions v. Harvard, could mark the beginning of the end for a wide variety of government programs that seek to boost diversity or aid people of color.

» READ MORE: Philadelphia is halting the use of some diversity targets in city contracts as national DEI backlash grows

In her first extensive comments since The Inquirer reported Parker’s administration had ended race- and gender-conscious contracting policies, the mayor defended her decision Monday at a last-minute “roundtable” meeting she organized in Northwest Philadelphia with business leaders.

And she doubled down during a news conference Tuesday at the African American Chamber of Commerce headquarters, where she signed an executive order codifying the city’s shift to favoring firms that are registered as “small and local.”

“We knew the system was broken years before,” Parker, the city’s first Black female mayor, said. “Because every time we would look at the numbers and we would want to see how many Black and brown and women and disabled business owners were growing in the city of Philadelphia, the numbers became stagnant.”

» READ MORE: Philly Council president says Mayor Parker was ‘strategic’ in dropping diversity contracting goals

Historically disadvantaged firms win city contracts worth more than $370 million annually, and supporters of the program criticized Parker for not fighting to preserve it.

City Councilmember Kendra Brooks of the progressive Working Families Party said Parker was “caving” to President Donald Trump, whose administration has sought to roll back policies on diversity, equity, and inclusion.

“People want to see leaders fighting for something,” Brooks said last week, “and right now we don’t see our city fighting for anything.”

But Chief Deputy Mayor Vanessa Garrett Harley said Monday that the administration examined the Philadelphia Office of Economic Opportunity’s registry of disadvantaged businesses that should get a leg up in city procurement opportunities, and found that only 20% were actually winning contracts.

“Obviously, it was not working,” Garrett Harley said.

Parker said that setting diversity goals was not enough to grow women- and minority-owned businesses. Instead, she said, they need technical assistance, access to capital, and other tools so that they can develop to the point where they are able to regularly compete for city contracts without relying on set-asides.

Her administration is focused on providing those resources, she said, and not just “checking boxes.”

“I’m fighting,” Parker said. “But I’m fighting the fight the way I know best: to achieve the results and act and extract the tangible results that I need for the people who live in this city, who own businesses in the city.”

Parker on Tuesday signed an executive order detailing city’s new contracting system. As previously detailed in The Inquirer, the city will now give preference to “small and local” firms rather than requiring participation for businesses owned by women, minorities, and people with disabilities.

The executive order does not set a target goal for what share of city contracting dollars should go to “small and local” businesses.

The city’s previous goal of directing 35% of contracting dollars to disadvantaged firms was similarly not enumerated in law. Instead, Parker’s order outlines a structure for setting benchmarks and providing assistance to firms seeking to do business with the city.

For example, it charges the economic opportunity office with setting overall contracting goals, as well as establishing “participation ranges” for individual contracts. Those ranges will be used to give contractors benchmarks for money that should be set aside for subcontractors and suppliers that are considered disadvantaged businesses.

The office is also responsible for maintaining the registry of small and local businesses. Garrett Harley said the “overwhelming majority” of businesses that are registered with the city as minority-, women-, or disabled-owned will qualify as “small and local.”

Nadir Jones, the city’s director of business impact and economic advancement, said firms already registered with the city will be “grandfathered in” and will not need to register again as small or local.

To qualify as “local,” a business must either be headquartered in Philadelphia city limits or meet two of three other criteria:

To qualify as “small,” Jones said, a business must have fewer than 750 employees.

Parker said her administration is working with outside advisers to hone the program. That includes the African American Chamber of Commerce, which announced Tuesday it had established a Special Task Force on Economic Access and Procurement in response to the contracting changes.

“We will continue to advocate for policies that are not only measurable and defendable, but also those that produce real impact,” said Regina Hairston, the organization’s president and CEO. “However, as we have recently learned, these policy changes are happening whether we fully support them or not.”

Parker’s elimination of racial diversity targets in city contracting — due in part to the hypothetical threat of litigation raised by City Solicitor Renee Garcia — in some ways parallels the mayor’s decision earlier this year to settle a lawsuit challenging a city tax break that primarily benefited small businesses.

In both instances, critics said that the Parker administration overstated the legal jeopardy the programs faced and gave up without a fight. But there are key differences between Parker’s handling of the contracting goals and the tax break, which exempted firms’ first $100,000 in revenue from the business income and receipts tax, or BIRT.

If anything, there was less of an immediate threat to the city’s contracting diversity goals, which are not facing any legal challenge. The administration instead preemptively abolished its racial diversity targets due to rulings on separate issues, such as affirmative action in college admissions or the city’s project labor agreements.

The catalyst for Parker eliminating the BIRT exemption was a 2024 lawsuit filed by a Massachusetts medical device manufacturer challenging the constitutionality of the tax break. Critics of Parker’s decision argued that if the city had fought it in court, the case could have been thrown out because the company may have struggled to demonstrate harm, given that the tax break actually benefited the firm.

Instead, the city settled with the company, and Parker pressed Council to remove the tax break from city law.

» READ MORE: Why a popular tax break that helped Philadelphia’s small businesses may be going away

During the debate over the BIRT exemption, Garcia said Philadelphia could potentially lose hundreds of millions of dollars in tax revenue if it didn’t cave to the legal challenge. Critics of the city’s approach cast doubt on whether that was a realistic outcome.

But in the case of the contracting DEI goals, the potential risks articulated by the administration are far less dire.

Garcia said Monday the primary financial risk involved in maintaining the contracting diversity program is that if the city ever did get sued, and then lost a protracted court battle, it may have to pay the plaintiff’s attorney’s fees.

She also cited the possibility of creating unwanted legal precedent if the hypothetical lawsuit against the city reached the U.S. Supreme Court and lost — something that could still happen if a suit is filed against any of the hundreds of jurisdictions across the country that still have racial participation goals in contracting.

“This way, we do it on our terms,“ Garcia said. ”We have time to build it. We have a plan.”

The most important difference between the business tax and contracting issues is that Parker was in favor of the BIRT exemption but does not support the old contracting system.

In her budget address in March, Parker said she was begrudgingly seeking to end the tax break because state judicial rulings, in the administration’s view, had forced the city’s hand. But when it comes to the city’s contracting practices, Parker’s aims in some ways align with those seeking to undo longstanding city policy on diversity in contracting.

The administration’s messaging on the issue has become somewhat mixed. On one hand, Garcia said Parker was “anguished” when she realized she had to make changes to the contracting system due to the legal environment.

“She did not want to do this,” Garcia said.

On the other hand, Parker said she has long planned to reform the contracting system. Asked if her policy goals or new legal rulings were driving the decision, Parker said: “It’s both. It’s not either/or.”

“We are building something that does not exist here in the city of Philadelphia,” she said. “We are asking you to join the fight with us.”