Skip to content
Sixers

Tyrese Maxey is getting his first signature shoe from New Balance later this year

The Sixers guard has been with New Balance since 2023 and has been a big part of its marketing.

Sixers guard Tyrese Maxey was named an All-Star starter Monday for the first time in his career. Soon, he'll have his own signature shoe.
Sixers guard Tyrese Maxey was named an All-Star starter Monday for the first time in his career. Soon, he'll have his own signature shoe.Read moreYong Kim / Staff Photographer

Two months ago, 76ers guard Tyrese Maxey joined Indiana Pacers guard Tyrese Haliburton in a live group chat during a Thunder-Lakers game. When the 25-year-old was asked about the possibility of getting his own signature shoe, Maxey responded: “One can only hope and pray.”

Those prayers have been answered.

Maxey will be getting his own signature shoe, set to debut later in 2026, New Balance confirmed. ESPN was the first to report Maxey’s new shoe.

The news comes just a day after the six-year pro was named a starter for this year’s NBA All-Star game, earning his second career All-Star selection.

Getting his own signature shoe from New Balance is the latest example of Maxey’s rising star power — following in the footsteps of teammate Joel Embiid, who debuted his own signature shoe with Skechers in December.

“We’re so excited that Tyrese was named an All-Star starter and to get to share this moment with him,” said Naveen Lokesh, head of global sports marketing for basketball at New Balance. “He represents everything we value at New Balance — hard work, authenticity, and confidence — so working together to bring his first signature shoe to life is a natural step in celebrating who he is and where his journey is headed.”

» READ MORE: Does Tyrese Maxey ‘hate’ VJ Edgecombe? The Sixers stars have a little fun with a heated moment.

Maxey first signed a shoe deal with New Balance in 2023, joining Kawhi Leonard, Jamal Murray, and Zach LaVine. During the 2023-24 season, which saw him earn the NBA Most Improved Player Award and his first All-Star nod, Maxey appeared on a New Balance billboard in Indianapolis during All-Star Weekend. As the brand’s roster of athletes expands, Maxey has also been involved in New Balance’s “We Got Now” ad campaign alongside stars from other sports including Shohei Ohtani and Coco Gauff.

Two years after signing with the brand, it took another step forward in its partnership. New Balance presented the Tyrese Maxey Hero Pack — a collection that included a basketball shoe (New Balance Hesi Low v2) and a lifestyle shoe (New Balance 1906R) inspired by Maxey’s love of comic books.

There hasn’t yet been any information made available on when Maxey’s shoe will release and what it will look like, so stay tuned.