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What happens when a village goes up for sale? St. Peter’s is ripe for more housing, but poses challenges.

The village is home to more than a hundred residential lots ready for development plus commercial buildings with active businesses, all available to the highest bidder.

The 83-acre St. Peter's Village — a historic destination in Chester County will be sold at an absolute public auction to the highest bidder in September. The Snug, a cidery, is one of the businesses involved in the sale.
The 83-acre St. Peter's Village — a historic destination in Chester County will be sold at an absolute public auction to the highest bidder in September. The Snug, a cidery, is one of the businesses involved in the sale.Read moreSteven M. Falk / For The Inquirer

Doug Reeser first came to St. Peter’s Village as a youngster, running along the rocks at French Creek, like so many locals and tourists still do. As an adult, the charm of the quirky little village drew him and his partners to open a branch of their cidery business there three years ago.

He’s one of many wondering what could change when the village goes up for auction in September, with more than a hundred home lots and a smattering of businesses available to the highest bidder.

“There’s lots of positive energy around what’s happening, so I think generally everybody would love to be able to see that continue,” said Reeser, owner of Excursion Ciders at the Snug. “I know personally we’d love to stay there. We anticipate some changes with new ownership. We hope that we can absorb them, but obviously, it’s not unlimited change that we can handle.”

The auction, scheduled for Sept. 30 at 2 p.m. at the Desmond Hotel Malvern, will put up for sale roughly 83 acres of the historic 19th-century village that sprung up in the Gilded Age, thanks to its rich mineral resources and its proximity to the creek. It became a recreational destination, one that people are still drawn to because of its scenic location. Visitors are able to take a dip, hike the nearby trails, and enjoy the artsy downtown.

Nestled in Warwick Township — which has a population of roughly 2,600, according to newly released estimates from the U.S. Census Bureau — the small village could see a bump in residences, if initial development visions are seen through. The land, zoned for residential and neighborhood business, offers 121 subdivided home lots for development. A commercial core — which boasts dining and retail — is composed of both privately owned businesses and leased storefronts that will be picked up by the new owner. Thirteen commercial buildings, totaling about 43,500 square feet, are included in the auction, according to the site.

The auction site teases mixed-land use development potential “suitable for major builders, venture capitalists, historic preservationists, and entrepreneurs.” The auctioneer, Douglas Clemens, said previously they had seen thousands of messages of interest — but who ultimately purchases the property remains to be seen.

And concepts of high- and low-density housing from the previous owner — the Piazza family, which runs the Piazza Management Co. and owns multiple Main Line car dealerships, is listed on associated parcels — haven’t exactly come to fruition, and the site could be a challenge for new owners given its rural location.

Reeser is among the renters who would love to see current businesses stay, and some rehabilitation of the historic buildings that have suffered some neglect in recent years, he said. He doesn’t think anyone would be opposed to more foot traffic in town, but too much could tip the scales.

“There is this rural charm there, and that is part of what the village has built its reputation on over the years,” he said. “So, if development could be done with an eye towards preservation and minimal impact, I think that would be great.”

What could residential development look like?

The property offers an opportunity for someone to develop housing to the north and east on the available land, said Matt Edmond, executive director of the Chester County Planning Commission.

Land development plans available through the auction site previously have laid a densely populated housing development near the commercial core on roughly 36 acres. Generally, that’s a good thing, Edmond said.

“Our villages are kind of like small towns, and when they have a walkable commercial core, you want more dense housing in and around there to support those businesses to increase foot traffic,” he said of Chester County.

An aerial view of one proposed development — which the current owner envisioned as a densely populated townhouse, twin, and single-family neighborhood — shows several completed homes.

Eight buildings are unfinished, Clemens said. One finished building is occupied, and the lease would move over to the new owner.

Farther back, on roughly 45 acres, a sketch plan posted on the auction site offers larger lots for lower-density housing. A unpaved road was established ahead of building.

In the county’s comprehensive plan, there are areas called “rural centers,” built around larger villages, Edmond said. There are similarities among those places: a commercial corridor on a main road, with streets fanning out for walkable neighborhoods. St. Peter’s could become a rural center, if the previous vision was fulfilled. The growth would be somewhat akin to Marshallton or Unionville, other Chester County villages that people enjoy visiting.

St. Peter’s scenic, rural location offers a bit of a unique problem. Though the village isn’t far from Elverson or Pottstown, it’s still a bit out of the way. Reeser, the business owner, has found the village to be seasonal, with business bolstered by an occasional social media post. In the winter, the cidery, open on Saturdays and Sundays, is frequented by locals.

“The whole village, by and large, is somewhat off the beaten path. It’s not really near a highway. It’s certainly not near transit. There isn’t a whole lot around it,” Edmond said. “That’s probably one reason why the current owners couldn’t quite make it work, because the market just wasn’t quite there yet to do that sort of thing in that sort of place.”

But just because the village has had challenges with finding footing for residential development, that doesn’t mean it’s ripe for other types of development — such as a data center, other industrial sites, or even a major shopping center.

The village is listed on the National Register of Historic Places, which doesn’t necessarily safeguard it from demolition. But it provides some protections, particularly if government funds are being used.

Plus, its current zoning would have to be changed, and the infrastructure and conservation easements don’t “lend itself towards intense development,” Edmond added.

“I think a lot of people are worried about that because they do see other parts of the county developing more intensely,” he said. “Every community is different, and Warwick Township is still very rural, and so it wouldn’t be surprising if a new owner tried to develop consistent with the character and the nature of Warwick, and certainly Warwick leaders would be looking for that type of development within their boundaries as well.”

Rich in natural resources

The auction site notes the property’s “valuable subterranean mineral rights, including documented iron ore deposits, adding a rare investment dimension.” Those materials once bolstered the village’s economy, transporting its iron to Philadelphia. But it also became a place of leisure: a getaway for city workers, a majestic retreat to a scenic place.

The village is surrounded by outdoor recreation, with state game lands adjacent to the property. French & Pickering Creeks Conservation Trust holds easements on a portion of the land. The easements are perpetual, and must be honored.

Karl Russek, conservation director at French & Pickering Creeks Conservation Trust, anticipates the organization will be in conversation with the prospective bidders, working closely with future owners “to help them understand those limitations, and [we] are open to seeing what they have to offer and how the conservation value of the property might be improved.”

But “much remains to be seen” for what could come to the land, he said.

“St. Peter’s Village, and the area around it, is a very special place and has been a very special place for generations of families in this area. I took my kids down there when they were little. My peers remember spending time there when they were younger,” Russek said. “It’s a community hub in many ways, and so obviously many folks in the area are very invested in what ultimately happens, as are we as an organization.”

Reeser hopes to see a purchaser who understands all of what makes it beloved — its natural beauty, its historic buildings, and its unique setting.

“Change is inevitable, most likely, in this situation,” he said. “But if we could keep sort of what’s made it special alive, I think that would be great.”

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