50 Cent to sign underwear at the King of Prussia Bloomingdale’s this weekend
Rapper 50 Cent is coming to the Philadelphia area this weekend, and he wants to sell you some underwear.
Rapper 50 Cent wants to sell you some underwear.
The "In Da Club" hitmaker will be at the King of Prussia Bloomingdale's from 1 to 2:30 p.m. Saturday, Dec. 10, to promote the FRIGO men's underwear brand. As a release notes, fans who make any FRIGO purchase during the event will be able to meet 50 (real name: Curtis Jackson), as well as "have their purchase signed."
So, if you ever wanted some undies with 50 Cent's John Hancock on them, Saturday is probably your most realistic chance.
Bloomingdale's recommends that guests be in line by 2 p.m. to make sure they will be able to meet the All Things Fall Apart star. Those who spend more than $50 will also receive a free gift in addition to meeting 50.
While 50 will be in KOP to promote the FRIGO basics line, the rapper also partnered with the company in what he said was a $78 million deal for his own premium "Crown" line. It consists of two items: A T-shirt and pair of boxer briefs screen-printed with an image of a lion wearing a crown, available for $150 each.
"Wear them when you know some action is going to take place," he told People of his underwear line last month. "Hopefully you'll put them on and take them off shortly thereafter."
The FRIGO basics line, meanwhile, runs $20 for underwear, and $25 T-shirts.
50 Cent last year appeared in Philadelphia for a similar event that promoted his Effen vodka brand. That appearance took place shortly after 50's highly publicized bankruptcy case concluded, with a judge ordering the rapper to pay $23 million to his creditors over five years.
This week, the rapper won a $14.5 million settlement against attorneys who previously represented him in a case against Sleek Audio. That settlement will go toward the $23 million payout, should a U.S. Bankruptcy Court judge approve it later this month, according to the Hartford Courant.