Buoyed by the recent success of Azie on Main (which replaced the upper half of Maia in Villanova), Win Signature Restaurants is aiming for a Sept. 1 opening of Parker's Prime in Newtown Square.

PP will fill the space at 4755 West Chester Pike left by Roux 3.

The early look shows tile intermingled with natural accents, leather, flagstone -- in a word, "handsome." The walls are painted a deep chocolate brown and one of the circular banquettes is being transformed into a wine tower with a mosaic floor.

It might be easy to label Parker's Prime -- named after Win and Sutida Somboonsong's youngest child -- as a "steakhouse," but check out this draft of the dinner menu.