As family and friends were just learning of the death of Kathleen "Katie" Marie Shoener, her father sat down to write about the disorder that killed her.

Katie had "fought bipolar disorder since 2005, but she finally lost the battle on Wednesday to suicide," Ed Shoener of Scranton wrote in the opening sentence of his daughter's obituary.

His forthright, and instructive, message has drawn wide attention and praise, including more than 600 messages on the obituary's online guestbook from people who have faced similar struggles, on their own or through loved ones.

Katie Shoener, 29, was a Penn State grad who had recently finished an MBA at Ohio State.

She first attempted suicide during her senior year in high school, her father told the Washington Post. In the ensuing years, Katie "had the best medical care available, she always took the cocktail of medicines that she was prescribed and she did her best to be healthy and manage this illness," he wrote. "And yet — that was not enough."

Ed Shoener wanted the world to know that labels matter, especially for mental health and other disorders where stigma and silence can prove deadly.

"The way we talk about people and their illnesses affects the people themselves and how we treat the illness," he wrote. "People who have cancer are not cancer, those with diabetes are not diabetes. Katie was not bipolar — she had an illness called bipolar disorder."

The full interview is posted on the Washington Post's Inspired Life blog.